Reach-book.com is our product, so read this as a vendor's comparison. We took every Instantly figure from Instantly's own pricing page and help center on 4 October 2026 and link each source at the bottom. Where Instantly's pages disagree with each other, we say so.
The short answer
Pick Instantly if your outreach is a volume game: many sending domains, many inboxes, tens of thousands of emails a month and a team that runs it like a sending operation. Unlimited email accounts and warm-up on a flat fee is what Instantly does best.
Pick Reach-book.com if you send fewer, more personal emails from your own Gmail or Microsoft 365 mailbox, want an AI draft based on research about each prospect, and want the whole team to work replies, meetings and deal outcomes in one shared inbox.
Prices side by side
Instantly sells outreach, lead credits and its CRM as separate subscriptions, plus bundles that combine them. Prices below are monthly billing in US dollars, with the annual-billing price per month in brackets.
| Plan | Price per month | What it covers |
|---|---|---|
| Instantly Growth | $47 ($37.60 annual) | Outreach: unlimited email accounts and warm-up, 1,000 uploaded contacts, 5,000 emails a month |
| Instantly Hypergrowth | $97 ($77.60 annual) | Outreach: more contacts and emails, replies from the unified inbox, team members, webhooks |
| Instantly Light Speed | $358 ($286.30 annual) | Outreach at higher volume |
| Instantly credits (Nano to Hyper) | $9 to $197 | Lead finder and verification credits, sold separately |
| Instantly CRM | $47 or $97 | Sold separately (Instantly's pages list different prices) |
| Reach-book.com Starter | €22 (€19.80 annual) | One seat: lead finder, verified email lookups, AI writer, sequences, shared inbox, sales outcomes |
| Reach-book.com Team | €79 (€71.10 annual) | Ten seats with shared lookup, enrichment and AI allowances |
Current Reach-book.com plans, allowances and annual prices are on the pricing page. Our prices are in euros and include the team seats listed; there is no separate CRM or inbox subscription.
Two Instantly figures differ between its pages: the pricing page lists Hypergrowth at 100,000 emails a month while the help center says 125,000, and the Supersonic credit plan appears at $197 on one page and $97 on another. Check the current figure on instantly.ai/pricing before you budget.
What the cheapest plan includes
On Instantly's Growth plan the unified inbox (Unibox) shows replies as preview only. Replying from Unibox, inviting team members and webhooks start on Hypergrowth, according to Instantly's plan comparison. If two people need to answer prospects from Instantly, budget for Hypergrowth at $97 a month.
On Reach-book.com every plan includes the shared inbox. Replies sync from the mailbox the email was sent from and you answer from that same mailbox. Team plans add roles (admin, manager, rep), assignment and notes on each conversation.
Sending model: many inboxes vs your own mailbox
Instantly's approach is to spread volume across many sending accounts, warm them up and rotate them. That suits agencies and lead-generation teams that buy secondary domains and send at scale.
Reach-book.com connects the mailboxes you already use, through Gmail or Microsoft 365, and sends from them during the hours and days you choose. You set daily limits and pacing per mailbox, sender pools spread new enrollments across permitted mailboxes, and a conversation always stays with the sender who started it. Replies, bounces, unsubscribes and closed outcomes stop further follow-ups. It is a model for people who want replies to land in their real inbox and keep a reputation they built.
Finding leads and emails
Both products include a lead finder and email verification.
- Instantly describes its database as "450M+ B2B" contacts with enrichment "with 5+ providers". Verification costs 0.25 credits per lead, and credits come from a separate credit plan or a bundle.
- Reach-book.com finds contacts by company, name, role or LinkedIn profile, runs website research on the company, and shows a verified status before you send. Lookups and enrichment come from your plan's monthly allowance, shared by the whole workspace. Before outreach you can check prospects against your own customer database so nobody emails an existing client.
If you need tens of thousands of new contacts every month, Instantly's credit plans are sized for that. Reach-book.com allowances are sized for researched, personal outreach.
Writing the emails
Instantly offers AI agents, including a web researcher and an email writer, and an AI reply agent on its Scale bundle.
Reach-book.com writes each draft from the prospect's research, your business profile (offer, audience, value proposition), your templates and your signature. Drafts land in a review queue where you read the research, edit the message and approve it, and a campaign is reviewed with its rendered messages, recipients and senders before you launch it.
After the reply
This is where the two products differ most. Reach-book.com treats the reply as the start of the sale: conversations get an owner, a category, notes and reminders, and you record bookings, opportunity value and won or lost outcomes against the prospect. Sales reports show meetings, opportunities and closed results by currency. HubSpot and Calendly connect for CRM sync and meeting events.
Instantly's CRM covers email, calls, SMS and tasks, but it is a separate subscription.
What Instantly users praise and criticise
On Trustpilot, which listed 1,170 reviews when we checked, positive reviews mention warm-up and campaign sending. Negative reviews describe features they found locked to higher tiers after buying, trouble with billing and cancellation, and slow support. Trustpilot also shows a notice on the page that the score is "unavailable due to a breach of Trustpilot guidelines". We list these themes as reported there, not as our own testing.
Trial and switching
Instantly offers a 14-day trial without a card: 2 email accounts, 250 leads, 1,000 emails and 100 credits. When it ends, campaigns and warm-up pause.
Reach-book.com offers a 7-day trial that needs a card and is available once per new workspace owner. To move over, export your leads from Instantly as CSV, import them with column mapping in Reach-book.com, connect your mailbox and rebuild the sequence in the visual campaign editor. Add your suppression list first so opt-outs carry across.
Who should stay with Instantly
Stay with Instantly if you send from dozens of secondary inboxes, care most about warm-up at scale, or run a lead-generation agency that needs high monthly volumes at a flat price. Reach-book.com is not built for that volume.
Choose Reach-book.com if you want fewer, better emails from your real mailbox, AI drafts you approve, and a shared inbox that carries each reply through to a meeting and a deal, on one plan priced in euros.