What a team of five pays
For a team of five on monthly billing, Apollo Basic is 5 × $65 = $325 a month, and Professional is $495. Reach-book.com Team covers up to ten people for €79. Apollo gives that team far more credits (12,500 a month on Basic), so the cheaper plan is only the better deal if you do not need that volume. Current Reach-book.com plans are on our pricing page.
Credits and what they cost
Apollo credits pay for more than email lookups: an email costs 1 credit, a phone number 8, enrichment 1 to 8, and AI research 1 per run. Extra warm-up mailboxes cost 200 credits per 30 days, a domain 1,500 credits a year, and mailboxes bought through Apollo between 300 and 1,500 credits a month. Unused credits, including add-on credits you bought, do not roll over, and add-on credits renew automatically.
On Reach-book.com the plan has three separate allowances shared by the workspace: email lookups, enrichments and AI usage. When a busy month runs over, top-up packs add 100 email lookups for €16, 100 enrichments for €10, or about 1,000 AI-written emails for €9.
Sending limits on the cheaper plans
Apollo's free plan allows 2 sequences per team, 250 emails a day and one Gmail mailbox. Basic allows unlimited sequences, one mailbox per user and 250 emails a day. Unlimited daily sends, more mailboxes and A/Z testing start on Professional.
Reach-book.com sends from the mailboxes you connect, at the daily limit and pace you set per mailbox, during the sending hours you choose. A/B tests on subject lines and copy are included on every plan.
What Reach-book.com does differently
- Research before writing. Each prospect gets company website research, and the AI email writer drafts from that research plus your offer, audience, templates and signature. You review and approve every draft.
- Your own mailbox. Sequences send from the Gmail or Microsoft 365 mailboxes you already use, and replies come back to the same thread. Other providers connect over SMTP and run sequences too once IMAP is added; without IMAP an SMTP mailbox sends single emails.
- Replies as a team. The shared inbox assigns each conversation an owner, holds notes and reminders, separates real replies from auto-responses and bounces, and suggests a reply you send yourself.
- Sales outcomes. Record bookings, opportunity value and won or lost results per prospect, and see them by currency in sales reports.
- Customer checks. Compare prospects with your customer database so nobody cold-emails an existing client.
- Pricing in euros per workspace. Team seats are included in the plan.
What Apollo users report
Apollo held 4.5 out of 5 from 398 reviews on Capterra when we checked. Common complaints there are outdated or inaccurate data (phone numbers in particular), a credit system that runs down faster than expected, a crowded interface with a learning curve, slow support and features locked to higher plans.
Trials
Reach-book.com has a 7-day trial; it needs a card and is available once per new workspace owner. Apollo's 14-day trial on Basic and Professional drops to the free plan when it ends.